Friday, November 8, 2013

Simple Tweaks To Increase Your Rankings Using SEO

By Manny Rutz


As a business owner you probably understand the power behind search engine optimization and how you can use it to attract quality leads and sales for your business. The thing about SEO is that what works for a while doesn't necessarily works now, it's constantly changing and adapting to new trends like social media. In here we'll share a few tips to hopefully guide you in the right direction and show you what's working now.

Backlinks are still king but quality is everything now, so build a great series of appropriate backlinks on your site. Have your keyword phrases be in the titles of said links. Make sure that these network links are related to your content, otherwise they could possibly work against you. Using backlinks is a great way to bring in traffic from various areas.

There are many types of backlinks you can build to your site for free, while for other types you'll need the help of various tools. The top three most powerful types of backlinks you can build right now for your website are web 2.0 distributions, social media backlinks and blog commenting. Usually any of those 3 can give you an instant boost in the search results.

An important part of starting a new business in today's highly technological world is creating a professional website, and ensuring that potential customers can easily find it is increased with the aid of effective search optimization techniques. Using relevant keywords in your URL makes it easier for people to search for your business and to remember the URL. A title tag for each page on your site informs both search engines and customers of the subject of the page while a meta description tag allows you to include a brief description of the page that may show up on web search results.

There's a ton of free resources, forums, videos and information on the web about what's working with SEO now. Keep in mind that what works for others might not necessarily work for you, it's up to you to experiment and see what link building campaigns applies to you. Hopefully these tips have provided you with some guidance and best of luck.




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