Search engine optimization can do more than just promote your affiliate product, it can repair an online reputation. Reputation management is extremely difficult to do yourself, but not impossible. In order to repair your online image, you have to gain as much online real estate on the major search engines and push the negative reviews like ripoff report or similar sites to the second or third page. Some companies are really good at this, while some have no clue. If that someone is you, you may find this article very useful. I've looked at a couple companies that are doing great things, one in particular, Veritas Inc Atlanta. The Veritas Inc reviews are not great. However, they are in the process of getting some great results. In this article, I will explain what they have been doing.
The main goal of reputation management is to get positive information in front of your target audience. The sad thing is, when people are presented with an option between a piece of news that is positive and one that is negative, they will pick the negative one a majority of the time. Unfortunately the search results are the same. People like to click on negative reports, bad reviews, and other opinions about a company more than they like to click on the positive stuff. Veritas Inc Atlanta has some really bad reviews, but the company's youtube page is doing really well. Check it out: Veritas Inc Atlanta.
As if it isn't hard enough for a business owner to get their online presence out there, these negative reviews can surely leave you frustrated and overwhelmed. Don't get me wrong, reputation management is very difficult and time consuming. However, it is manageable. I recently reviewed the company, Veritas Inc Atlanta and their online presence. Needless to say, its not very good. The company's first page of Google listings includes a ripoff report and a scam blog. Apparently, a couple of people didn't like being terminated and wanted the world to know. However, what this company is doing now is quite remarkable and can help us all get a little better at reputation management.
Veritas Inc Atlanta is putting a ton of content out there, all original, to help take over the search engines. All of this content is optimized for the company's name. This sounds a little basic, but how many business owners don't optimize their pages for their company's name? The answer would astound you. Most business owners are trying to create leads with their pages. They are only optimizing their sites for their products or services out there. So be sure that you optimize your company's name, or your own name for that matter, on some content.
After you have some quality content out there on various web properties and domains, you can start to build backlinks to them. There are several ways to do this. Some have found that blog commenting has done well, while others prefer to get their links from authoritative sites by contacting the site owner and asking for a link. However you choose to gain your backlinks will be your personal preference, but I would shy away from any grey or black hat methods of search engine optimization in your reputation management efforts.
Besides targeting your company's name and getting backlinks, you should look to get profiles set up on several different web 2.0 sites. Veritas Inc Atlanta has some pretty high ranking profiles set up on Youtube, Squidoo, etc. You can even use those to backlink to your other content. Whatever you do with these profiles is up to you, but make sure you've got some quality content on there that other people want to share. That will make your reputation management efforts easier. If people naturally link to your sites, you won't have to push so hard to get the links!
Although it takes a lot of time and energy to create content and gain backlinks, it will be worth your effort in the long run. Reputation management companies are all doing this and making a killing at it. Just like your reputation takes a long time in the real world to get better, it also takes a long time online as well. Veritas Inc Atlanta has spent many months putting content out there and it is working. They are following the steps mentioned above. Just do your research, put forth the work, and watch things get better. Good luck!
The main goal of reputation management is to get positive information in front of your target audience. The sad thing is, when people are presented with an option between a piece of news that is positive and one that is negative, they will pick the negative one a majority of the time. Unfortunately the search results are the same. People like to click on negative reports, bad reviews, and other opinions about a company more than they like to click on the positive stuff. Veritas Inc Atlanta has some really bad reviews, but the company's youtube page is doing really well. Check it out: Veritas Inc Atlanta.
As if it isn't hard enough for a business owner to get their online presence out there, these negative reviews can surely leave you frustrated and overwhelmed. Don't get me wrong, reputation management is very difficult and time consuming. However, it is manageable. I recently reviewed the company, Veritas Inc Atlanta and their online presence. Needless to say, its not very good. The company's first page of Google listings includes a ripoff report and a scam blog. Apparently, a couple of people didn't like being terminated and wanted the world to know. However, what this company is doing now is quite remarkable and can help us all get a little better at reputation management.
Veritas Inc Atlanta is putting a ton of content out there, all original, to help take over the search engines. All of this content is optimized for the company's name. This sounds a little basic, but how many business owners don't optimize their pages for their company's name? The answer would astound you. Most business owners are trying to create leads with their pages. They are only optimizing their sites for their products or services out there. So be sure that you optimize your company's name, or your own name for that matter, on some content.
After you have some quality content out there on various web properties and domains, you can start to build backlinks to them. There are several ways to do this. Some have found that blog commenting has done well, while others prefer to get their links from authoritative sites by contacting the site owner and asking for a link. However you choose to gain your backlinks will be your personal preference, but I would shy away from any grey or black hat methods of search engine optimization in your reputation management efforts.
Besides targeting your company's name and getting backlinks, you should look to get profiles set up on several different web 2.0 sites. Veritas Inc Atlanta has some pretty high ranking profiles set up on Youtube, Squidoo, etc. You can even use those to backlink to your other content. Whatever you do with these profiles is up to you, but make sure you've got some quality content on there that other people want to share. That will make your reputation management efforts easier. If people naturally link to your sites, you won't have to push so hard to get the links!
Although it takes a lot of time and energy to create content and gain backlinks, it will be worth your effort in the long run. Reputation management companies are all doing this and making a killing at it. Just like your reputation takes a long time in the real world to get better, it also takes a long time online as well. Veritas Inc Atlanta has spent many months putting content out there and it is working. They are following the steps mentioned above. Just do your research, put forth the work, and watch things get better. Good luck!
About the Author:
To see a great example of this method to boost a website for your personal name or company, make sure to go and visit Veritas Inc. Veritas has done a nice job getting this page to rank well
No comments:
Post a Comment