One of the most popular mobile apps today is TikTok. If you're an avid music fan, perhaps you've heard of it. Maybe you're one of the 500 million users across the globe that has not only downloaded the app in question, but continue to use it on a regular basis. This is one app that Internet marketing companies should pay attention to. The following information shows that this platform has the potential to grow businesses in the long term.
Originally known as Douyin, TikTok is a mobile app that's designed with the purpose of recording and sharing video content. What makes this content unique from the likes of Instagram or Twitter, according to companies like fishbat, is that it's usually accompanied by music or filters. Everything from music recording to lip-syncing popular tunes can be found through the app in question. As you can imagine, TikTok is an entertainment app at its core.
If you're uncertain about the prospect of using TikTok as a business platform, it's important to consider that it has been testing ads recently. One user cited a GrubHub ad, for example. While this has been done quietly, it has attracted enough attention for users to notice. The general consensus is that as long as the ads aren't obtrusive, they shouldn't be paid any mind. However, this can serve as a business opportunity for companies curious about utilizing TikTok.
What may be a downside, though, is the amount of real estate that TikTok's ad placements will take up. Going back to the GrubHub ad, the user that was served with it noted that it took up the full screen of the app. In theory, this hinders the user experience, as it takes more time for the individual to get to where they want to be. It can be argued that if future ads are less obtrusive, they can better complement the experience that TikTok offers.
When it comes to the prospect of using TikTok for business purposes, it would appear as though there's potential to be seen. This mobile app has quickly become one of the most widely used, and for good reason. It has been able to invoke feelings of Vine, in terms of its snappy video content, which was enough to draw attention. As far as how TikTok can be leveraged as a professional platform, though, this remains to be seen.
Originally known as Douyin, TikTok is a mobile app that's designed with the purpose of recording and sharing video content. What makes this content unique from the likes of Instagram or Twitter, according to companies like fishbat, is that it's usually accompanied by music or filters. Everything from music recording to lip-syncing popular tunes can be found through the app in question. As you can imagine, TikTok is an entertainment app at its core.
If you're uncertain about the prospect of using TikTok as a business platform, it's important to consider that it has been testing ads recently. One user cited a GrubHub ad, for example. While this has been done quietly, it has attracted enough attention for users to notice. The general consensus is that as long as the ads aren't obtrusive, they shouldn't be paid any mind. However, this can serve as a business opportunity for companies curious about utilizing TikTok.
What may be a downside, though, is the amount of real estate that TikTok's ad placements will take up. Going back to the GrubHub ad, the user that was served with it noted that it took up the full screen of the app. In theory, this hinders the user experience, as it takes more time for the individual to get to where they want to be. It can be argued that if future ads are less obtrusive, they can better complement the experience that TikTok offers.
When it comes to the prospect of using TikTok for business purposes, it would appear as though there's potential to be seen. This mobile app has quickly become one of the most widely used, and for good reason. It has been able to invoke feelings of Vine, in terms of its snappy video content, which was enough to draw attention. As far as how TikTok can be leveraged as a professional platform, though, this remains to be seen.
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